Adriano
Engineer, founder of ARS Tecnologia.
Profile
An engineer by training. Before founding ARS, he spent eight years at a major beverage company in sales and processes, from analyst to sales manager, leading teams of more than 30 people and building software for the sales force. He then founded his own e-commerce business and worked in education.
He holds a Lean Six Sigma certification (Green Belt, with a Black Belt project) and did undergraduate research in finite element simulation.
Free software
The curiosity to understand how things work on the inside led early on to operating systems, and above all to UNIX and Linux, which became the everyday working environment. Each system showed a different way of solving the same problems, and over time understanding the reasons behind those choices became more interesting than memorizing commands.
Free software came along and stayed. More than free tools, it is the freedom to open the code, read it, understand it and change whatever needs changing, and to learn from the work of those who came before. Much of what Adriano knows was learned that way, through documentation, forums, other people's code and a lot of trial and error.
It is also what taught him to face what he doesn't know yet. From the Fortran routines of his undergraduate research to apps for sales teams and startup platforms, almost every project began with a part nobody there knew how to do. The path is usually the same: study, test, fail, adjust and keep going until it works. That is what ARS means by doing whatever it takes.
Background
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2020–2026
CTO · retail startup
All of the company's technology: allocation engine, backend, iOS and Android app, Kubernetes infrastructure and BI.
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2019
Process and Excellence Coordinator · education publisher
Redesign of the sales and service processes.
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2016–2018
Founder · own e-commerce business
Imported and sold gear for motorcyclists.
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2008–2015
Sales and processes · major beverage company
From analyst to manager, with time in process work, visit planning and variable pay.
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2007–2008
Programmer · logistics software consultancy
Logistics planning and georeferenced maps.
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2006–2007
Junior Engineer · polymer manufacturer
Design and sales of technical parts.
Notable projects
Visit planning
Software to calibrate sales rep visits to the market at a major beverage company, built in a Six Sigma Green Belt project.
Variable pay
A new variable pay model for a nationwide sales team and its companion app (Black Belt project).
B2B e-commerce
App-based B2B ordering model for retail customers.
Education and certifications
- B.Sc. in Engineering, with undergraduate research in finite elements
- Lean Six Sigma Green Belt; Black Belt project completed